Cookie policy

1. Policy / Information about cookies (Cookies)
1.1 General Information

In order to ensure that you receive the most relevant information and the best services when you visit the WEBSITE, certain information and data will be collected through the use of so-called "cookies". This helps us (and also other authorized third parties) provide you with a personalized experience when you visit our website. It also allows us to improve our services and make sure you can easily find what you're looking for. We want you to understand how we use these technologies, so this cookie policy explains the types of technologies we use, what they do and your choices about their use.

1.2 What are cookies?

Cookies are small text files for temporary storage of information about user actions, preferences or other activity when visiting a website. They are stored on the computer or mobile device used by the user for a certain period of time depending on their type.

Cookies help to make the website more convenient by saving users from having to enter their preferences each time they visit the site or move from one page to another. Cookies allow the website to function smoothly, monitor for irregularities and identify opportunities to optimize the ways in which it provides information and communicates with users.

There are two types of cookies - persistent and temporary or "session" cookies.

Persistent cookies are stored as a file on your computer or mobile device for a long period of time.

Session cookies are temporarily placed on your computer when you visit our site, but disappear when you close the page, meaning they are not permanently stored on your device.

1.3 We and our service providers may use the following types of cookies:

1.3.1 Essential cookies

These cookies are strictly necessary for our site to perform its functions. We use these cookies for example:

to establish the authenticity and identity of our users when they use our site so that we can provide our services;
so that we can enforce our Terms and Conditions and maintain the security of our services.
1.3.2 Performance and functionality cookies

These cookies are not strictly necessary, but allow us to personalize your online experience on our website. We use these cookies for example:

to remember your preferences so that you do not have to enter information that you have already provided every time /for example, when you enter your data to access our services or when you use an inquiry form/;
to collect information about how our users use our services so that we can improve our website and our services and perform market research (for example: information about popular pages, viewing habits, number of clicks, number of shares , page likes, last visited pages, etc.
1.3.3 Advertising Cookies

We use these cookies for example:

to obtain information about how you use our website, such as pages you visit or how you respond to advertisements, in order to provide you with advertisements that are tailored to you;
to determine which parts of our website are the most popular;
to track the use of our services and our website (frequency and time);
to monitor the success of a product;
to determine how often you and other users visit our website;
to conduct surveys so that your interaction with our website and ourselves can be improved.

Often these cookies aim to deliver advertisements that are tailored to you - both on and off our website. This type of advertising is known as "interest-based advertising". Many of these types of cookies belong to our service providers.

1.3.4 Session Cookies

We may also use session cookies, for example:

to allow you to navigate between individual pages on our website. This practice is known as "single sign-on";
to recognize you when you return to our site to use our services;
1.3.5 Third Party Cookies

We also use some third-party cookies as part of our services. These cookies are managed by the respective sites and are not controlled by us. Listed below are some of the third-party cookies we use, some of which can be turned off using your browser's general settings. For others, you need to visit the respective sites and follow the instructions provided.

1.4 Google Analytics

Our website uses Google Analytics - a web analysis service of Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google"). The information collected by the cookies about your use of our website is usually transmitted to a Google server in the USA and stored there.
Our site uses Google Analytics with the "anonymized IP" extension. This means that in the member states of the European Union or in other countries that are parties to the agreement on the European Economic Area, your IP address collected by the Google-Analytics cookie will be truncated by Google before it is transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. At the request of the Company, Google uses this information to evaluate your use of the website, to prepare reports on website activities and to provide the website operator with additional services related to the use of the website and the Internet. The IP address sent by your browser in the context of Google Analytics will not be merged with other data from Google.

You can prevent cookies from being saved through a corresponding setting in your browser software; please note that in this case you may not be able to use all the features offered by our website. You can prevent the collection and processing of data obtained through cookies and relating to your use of the website (including your IP address) by downloading and installing a browser plug-in from the following link: https://tools.google.com/dlpage/ gaoptout?hl=en.

You will find detailed information about the terms of use and data protection at
https://www.google.com/analytics/terms/bg.html
or on
https://support.google.com/analytics/answer/6004245?hl=en.

The legal basis for the processing of personal data when using cookies is Art. 6 paragraph 1 para. 1 letter f) of the GDPR.

Use of the Google Inc. feature. remarketing or "Lookalike Audiences"

On our website, we use Google's remarketing or Similar Audiences feature. Through this feature, we can target you with advertising tailored to your interests when you visit other websites in the Google Display and/or Search Network. Google uses so-called cookies to carry out an analysis of the use of the websites, which forms the basis for the creation of interest-based advertising messages. For this purpose, Google stores a small file with a sequence of numbers in the browsers of the website visitors. Through this number, visits to the website as well as anonymized data about the use of the website are registered. This does not store any personal data of website visitors. If you then visit another website in the Google Display Network, you will be shown interstitial advertising messages, which will most likely take into account the previously visited product and information sections. Further information on Google remarketing as well as Google's data protection declaration can be found at: https://policies.google.com/technologies/ads.

You can permanently disable Google's use of cookies by following the link below and downloading and installing the plugin provided there: https://support.google.com/ads/answer/7395996. Alternatively, you can disable the use of third-party cookies by visiting the Network Advertising Initiative opt-out page at http://optout.networkadvertising.org/?c=1#!/ and applying the additional information there for refusal.

The legal basis for the processing of personal data when using cookies is Art. 6 paragraph 1 para. 1 letter f) of the GDPR.

1.4 Social Networks and Social Plugins

Through our pages on social networks, we offer you extensive personal assistance. If you send us an inquiry through one of these social networks, we forward it to the relevant department. The data is only used to answer your inquiry and is not forwarded to third parties. The legal basis for the processing of personal data within the framework of processing your inquiry is Art. 6 paragraph 1 para. 1 letter f) of the GDPR. In order to be able to contact us through social networks, you must be registered in them. For this purpose, the companies behind each of them process personal data as needed. We have no influence on the type, scope and processing of this data.

Our website uses the social plug-in(s) of the social network Facebook, as the administrator for Facebook of the personal data of EU persons is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland, and the processor is Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). Information about Facebook plugins and what they look like can be seen here: https://developers.facebook.com/docs/plugins.

When you connect to a page on our website that contains such a plug-in, your browser will establish a direct connection to the Facebook servers. Plugins transfer their content from Facebook directly to your browser and integrate it with the web page. Through this integration, Facebook receives information that your browser has called up the corresponding page on our website, even if you do not have a Facebook account or if you are not currently logged into Facebook. This information (including your IP address) is transmitted from your browser directly to a Facebook server in the USA and stored there. If you are logged in to Facebook, Facebook can link your visit to our website directly to your Facebook profile. When you interact with plugins, for example write a comment, this information is also transmitted directly to a Facebook server and stored there. In addition, the information is published on your Facebook profile and shown to your Facebook friends. Please note that as the provider of the website, we do not receive any information about the content of the transmitted data or its use by Facebook. Information on the purpose and scope of this data collection, the further processing and use of this data by Facebook, as well as on your respective rights and setting options for the protection of your personal sphere, can be found in the data protection guidelines of Facebook: https://www.facebook.com/policy.php.

If you do not want Facebook to connect the data collected through our website directly to your Facebook profile, you must log out of Facebook before visiting our website.
As far as the above-described data is concerned with personal data, the legal basis for their processing is Art. 6 paragraph 1 para. 1 letter f) of the GDPR.

1.5 How are cookies deleted?

You can choose for yourself whether to accept cookies or not. If you want to know when your computer receives a cookie, you can set your browser so that it notifies you. This gives you the option to accept or decline a cookie. Your computer can be set to reject all cookies. If you want to find out how to do this, visit https://www.aboutcookies.org/. Please note that changes to your browser that disable the cookie function will prevent parts of our site from functioning properly.

RU EOOD is a beneficiary under the Procedure "Solutions in the field of information and communication technologies and cyber security in small and medium-sized enterprises", financed with the support of the European Union - NextGenerationEU and the Recovery and Sustainability Mechanism.

Contract No. BG-RRP-3.005-6 451-C01 started on 03.07.2023. and envisages the implementation of 2 (two) activities - "Creating an online store" and "Social media marketing, including management of PPC (pay-per-click) advertising". The purpose of the procedure is to contribute to accelerating the transition to digitalization of the economy by providing grants for the implementation of information and communication technologies and solutions that ensure an increase in the level of digitalization of small and medium-sized enterprises. The total value of the financing is BGN 20,000, of which BGN 20,000 is free financing.

This document/publication was created with the financial support of the European Union - NextGenerationEU. All responsibility for the content of the document is borne by RYU EOOD and under no circumstances can it be assumed that this document reflects the official opinion of the European Union and the Ministry of Innovation and Growth.